While working as Senior Writer for Advancement Communications at Illinois Institute of Technology, I drafted the faculty and staff giving campaign for the university's first-ever Giving Day. The campaign drew 221 donors, or 26% of Giving Day 2015's total donor count, with 40% of those being first-time donors.
I went on to write the faculty-staff campaigns as well as a significant portion of the general Giving Day emails in subsequent years. Giving Day 2016 total donations exceeded those of Giving Day 2015 by $180,000.
